myBaker (Homebaked Ltd) – Investment for Jenson SEIS and EIS Fund 2017/18

by | Apr 20, 2018

We are excited to announce the investment by the Jenson SEIS and EIS Fund 2017/18 into myBaker (Homebaked Ltd).

myBaker is an online cake concierge service connecting independent bakers to individuals and businesses, throughout the UK, enabling them to order customised baked goods.

myBaker has built a community of over 100 talented bakers, ranging from Le Cordon Bleu trained patisserie chefs, bespoke wedding cake specialists, afternoon tea professionals and bakers who specialise in catering to specific dietary needs. They work closely with their bakers to deliver exceptional bakes which are tailored to each specific requirement.

Noreen Khan, Founder of myBaker commented “we are so excited about what the business has achieved so far. The funding from Jenson will now allow us to focus on building out the technology behind our platform and roll out our long term marketing strategy”

Sarah Barber, Jenson Funding Partners CEO commented, “We are really excited to be working with Noreen and the team, this is a fantastic opportunity and we look forward to helping the business grow.”

To find out more about myBaker please visit their website here or follow myBaker on twitter @mybaker_co.


Investing in early stage business involves risks including liquidity. Our products are only offered to selected individuals and are not suitable for everyone. You may not get back what you invested.  Past Performance is not a reliable indicator of future performance. Tax relief depends on an individuals circumstances and is liable to change.

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Jenson Funding Partners LLP is registered in England and Wales OC375306. Jenson Funding Partners LLP is Authorised and Regulated by the Financial Conduct Authority 820516. Registered Office: Runway East, 2nd Floor, 20 St Thomas St, London, SE1 9RS.